VNAT’s Vice Chairman Ha Van Sieu at the meeting (Photo: TITC)

Speaking at the meeting, Mr. Lee Chang Kun said, Vietnam is a country that owns a favourable and diversified tourism resource, beautiful landscape, premium golf course system, attractive to Korean tourists. Notably, in recent years, Vietnam has been an attractive destination for golfers around the world. Vietnam has been crowned 7 times as Asia’s Best Golf Destination and World’s Best Golf Destination twice. Also, Vietnam has been chosen to be a venue for international professional tournaments.

In the Vietnam Tourism Development Strategy until 2030, developing infrastructure and building golf tourism products is one of the key directions of Vietnam's tourism industry. Therefore, Mr. Lee Chang Kun invites the Korean Shinsegae to develop the Project Building Vietnam to become the best golf country.

According to Shinsegae Group, in 2022, Korea had 11% of the population playing golf with a size of about USD15.1 billion. Annually, the rate of Korean tourists coming to Southeast Asian countries, including Vietnam, to play golf is increasingly high. As a result, Shinsegae Group wishes to cooperate with a leading partner in the field of golf tourism in Vietnam to invest in the development of golf tourism, building a system of duty free stores in Vietnam and bringing more tourists to play golf to the country.

Through information and practical research, the Korean Shinsegae Group plans to invest in some localities in Vietnam, and then expand. The Group hopes that VNATwill support the development of this project.

Vietnam Tourism Ambassador Lee Chang Kun at the meeting (Photo: TITC)

Speaking at the meeting, VNAT’s Vice Chairman Ha Van Sieu highly appreciated the role of Tourism Ambassador Lee Chang Kun and the proposal of Shinsegae Group. He affirmed that the development of golf tourism is inline with the development strategy of Vietnam Tourism.

VNAT’s Vice Chairman Ha Van Sieu stated, VNAT will inform the leader of the Ministry of Culture, Sports and Tourism about the proposal project. At the same time, VNAT will introduce Vietnam's leading golf tourism partners with Shinsegae Group in the near future. VNAT’s Vice Chairman Ha Van Sieu required Shinsegae Group to hand in specific strategies, plans, goals with indicators on number of visitors, tourist receipts in the last 3 years…

VNAT will promote Vietnam as World’s Best Golf Destination in the upcoming time and cooperate with Shinsegae Group to launch video clips introducing Vietnam’s golf tourism in Korea.

Tourism Information Technology Center